Hitt Enterprises

HITT ENTERPRISES contracted us to re-brand their corporate identity. This particular concept used Hitt Brands existing color palette, using larger blocks of color to create contrast.
The main direction from the client was to move away from using the word ”brands” in the logo.

Overall feel is modern, bold and dimensional.
The dimensional shape of the logo implies strength, structure, stability and reliabilty.
The stripe pattern adds movement and interest. The hex pattern is subtle and adds texture.
The dark navy blue color is modern, serious, and formal.
The bright green color is bright, clean and a bit fun.